Kylie Jenner Pushed Smart Glasses, Lorde and Tyler the Creator Call Them Weird

Kylie Jenner pushed Meta’s Starfire smart glasses while Lorde and Tyler the Creator publicly criticized them. Celebrity opinion may decide whether smart specs go mainstream.

Jul 13, 2026 - 21:08
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Kylie Jenner Pushed Smart Glasses, Lorde and Tyler the Creator Call Them Weird
Kylie Jenner Pushed Smart Glasses, Lorde and Tyler the Creator Call Them Weird

Smart glasses are suddenly both everywhere and wildly controversial, and the celebrity world is doing the most dramatic job of proving it.

On one side you have momentum: Meta has sold millions of pairs, Apple is reportedly circling the category, and other big names like Google and Samsung are standing by. That uphill march toward mainstream fashion got a turbo boost when Kylie Jenner helped design a Starfire Kylie Edition of Meta’s glasses and fronted a major ad push.

On the other side you have live-stage scorn. During a recent performance, Lorde paused to complain about how hard it is to tell normal glasses from camera-equipped smart glasses and then said, “Can I just say, for the record, f*ck the glasses. ” It was a blunt reminder that for many people the tech feels intrusive, not chic.

Tyler the Creator joined the chorus on Instagram, writing, “Anyone who uses these glasses is a real weirdo, ” and linking to a Wired piece about surveillance worries tied to the devices. Celebrity opinions are rarely subtle, and these two reactions leaned into blunt, public rejection.

This isn’t just entertainment-grade beef. When Google tried to mainstream Google Glass a decade ago, it largely failed because people did not want to be perceived as a “glasshole. ” Social stigma, not just regulation or tech limitations, can sink a product. Celebrities can amplify that stigma, or erase it.

So which celebrity script will stick? Will Kylie’s design stamp and massive visibility normalize smart specs, or will Lorde’s stage-side dismissal and Tyler’s social media sneer make wearing them socially awkward? The answer will shape whether smart glasses end up as everyday accessories or a punchline at parties.

Either way, the future of smart glasses now comes with a battle for cool points, and in celebrity culture, that is sometimes more decisive than product specs. Keep your eyes on the runway and the audience reaction; one look could decide everything.

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